9 influencer stays | Combined reach of 2 million | Boosted De Vere’s social media followers

De Vere, a collection of historic mansion house estates and distinctive contemporary hotels and event destinations, tasked Davies Tanner with boosting its social media presence and encouraging bookings through a programme of paid-for influencer campaigns.

We got to work, formulating a shortlist of dream influencers who we knew would craft compelling stories and inviting images. We analysed each influencer’s audience and engagement rate, to ensure that their content would resonate with the right people in the right way, and drew up contracts and key messages.

We secured nine paid influencers, including @sandymakessense (271k followers) and @postcardsbyhannah (448k followers). @sandymakessense achieved an incredible 1.3 million views and exceptional engagement with 33,800 likes and 395 comments.

The delivered content increased De Vere’s social media followers, as well as enhancing engagement and website traffic. The influencer content was re-purposed on De Vere’s social media channels and on the website and newsletter.